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As you read the archived newsletters below, you'll be able to visually see how my company has changed to reflect the growth of my business and the clients I have attracted since 2007. What you see now (my new company name, new logo, and new tag line) is due to a joint effort. Thanks to the following people who helped me along the way:

1. Jeff & Kendra Armacost, owners of Whole Brain Creative (www.wholebrainbrands.com)

Over the course of a three month period, Jeff, Kendra and I worked hard to create a brand that showcases my unique qualities. The name Shift and the tagline, "From Stuck in Neutral to CEO of Your Life," truly reflects what I do as a Coach and I am thrilled with the results of their branding program. I would recommend Whole Brain Creative to any business trying to carve out a bigger market share in today's economy. Thanks again, Jeff & Kendra!!!

2. Danny Cavanaugh, owner of Cavanaugh Designs (www.cavanaughdesigns.com)

Danny is an amazing artist and truly gifted in being able to take conceptional ideas and turn them into tangible designs that reflect the message and image a company is trying to portray. As my in-house (literally) Art Director, Danny designs all my artwork. Following the branding and naming program with Jeff & Kendra, I asked Danny to recreate my logo to reflect my new brand. After many drafts and many revisions (Danny lovingly says I'm his worst client because I don't know what I want until I see it), I am thrilled to say THIS logo is by far the best representation of what I do as a Coach. The "S" symbolizes the road of life (note the dotted white lines to allow you to speed up or slow down as you need to), and the compass symbolizes all the tools and habits my clients develop to help them stay on track as they shift their lives into whatever they want them to be. Thanks to my amazing husband for all his hard work. I love you dearly and wouldn't trade you for anything!!